Student High Street is bringing you the future of fashion. Watch this space to explore the creative minds behind our favourite brands and discover the fashion talent you'll be wearing tomorrow.

We caught up with founder and CEO Alex and COO Naser to find out more about the Arcminute’ philosophy, and why they're aiming to be much more than just another fashion brand.

Arcminute' Video


Created by us, inspired by you, with precision and refinement.

Through fashion, Arcminute’ looks to facilitate the creation of a world free of destructive forces and energies. We are more than a brand, we are a youth culture.

The fate of the world as we know it rests in the hands of the youth. Peace is cool, come join the movement.

Past videos

Basement Six Video
Kwaleö Video
808 London Video
Jehu-Cal Video